BTS Jhope fashion: Hobicore

J-Hope, one of the seven members of BTS, is often referred to as “Sunshine” for his cheerful, upbeat personality. All of the seven members have their personal, distinct fashion style. But among them, J-Hope is known for his love for fashion. His versatile fashion sense has its own fanbase; they call his fashion style “Hobicore.” It’s a combination of his name “Hobi” and “kidcore.”

As his nickname “Sunshine” suggests, his soul finds color in everything. J-Hope loves to brighten up his look with bright, neon-colored clothes. Streetwear is his go-to style, but J-Hope loves to personalize every look with extravagant accessories and kid-like smiles, rainbows, or cartoon key rings. We often see him carrying luxury fashion pieces confidently. He even established his name as a luxury streetwear lover.

Whatever style he goes with, this diva has shown his love for bags, often luxury ones. In the past, he showed up carrying a transparent tote bag, Elephant Pocket bag, duck-shaped bag, and many more. The duck bag with Louis Vuitton’s signature monogram pattern caught a lot of attention.

J-Hope can be seen wearing chunky and statement shoes every now and then. He can carry both high-end fashion and off-the-rack clothing at the same time.
What makes J-Hope unique is he blends comfort and style effortlessly with a touch of vibrance.

I don’t think we can see him without accessories a single time. J-Hope loves to wear accessories, whether it’s a neckpiece, a bracelet, or an earring, he must carry something. Recently, he can be seen wearing grillz (tooth jewelry).

J-Hope is booked and busy doing his solo tour “Hope on the Stage.” He is scheduled for 56 shows in the USA, South America, and Asia. Busy through a tour but still going viral for his fashion statement. He is collaborating with South Korean designer Juntae Kim for his tour, and the all-red look they came up with is what caught people’s attention.
By his attractive and experimental fashion, J-Hope caught Louis Vuitton’s interest. He was chosen as a brand ambassador for the luxury fashion house in 2023. At the Louis Vuitton Men’s 2025 Fall-Winter Fashion Show, J-Hope displayed his new song “LV Bag” featuring Don Toliver.

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